expokda.blogg.se

Social mentions include any mention of your business on social media. Let’s talk a little bit more about what this means.

And having a plan in place on how to handle these social mentions is essential. Ensuring that your audience is talking about your brand online, responding to your content and interacting with your community is key to a successful social media strategy.Īll of this buzz surrounding your brand online is called social mentions. Getting your audience to engage with you on social media is just as important, if not more important, as your messaging and promotional strategies within your content. When creating a social media strategy for your brand, there are two things you want to focus on – how you’re talking to your customers, and how you’re getting them to respond.